Launching a startup requires not only expertise and skills but also immense determination and resilience. The journey from the ground up demands substantial effort, skills, and financial resources. However, not everyone feels comfortable asking for money, even though fundraising is often necessary for scaling the company or meeting basic financial needs like salaries. Shiloh Johnson, an innovator who merged technology and taxes, shares her remarkable fundraising journey in this episode. Starting with no prior knowledge of fundraising, Shiloh overcame her personal discomfort and operational financial needs to raise millions for her company, ComplYant. Join Shiloh and Jason as they explore the pivotal moments that led to her decision to raise funds, resulting in multiple successful funding rounds.

Setting the right company valuation is a complex and pivotal process that significantly impacts its future. Striking a balance is crucial - too high may deter investors, while too low could result in giving away too much. However, Emmanuel Straschnov, co-founder of Bubble, defied the norm by deliberately seeking a lower valuation in the seed round. Contrary to expectations, this strategic move proved successful, as Emmanuel later secured a massive $100 million funding round from prominent investors. By prioritizing a broader perspective and leveraging his unwavering passion, Emmanuel shares his remarkable fundraising journey for Bubble in this episode, shedding light on his unique and risky valuation strategy.